
Hi, my name is Hoyt
I am the founder of Early Signal. I help data tech startups build authentic connections with technical audiences through bespoke DevRel content and intentional distribution.
I started my career in digital marketing, working with entertainment and travel brands before moving into the data industry. Over the last 13 plus years I have worked as an Analytics Consultant at Microsoft, a Data Scientist at Home Depot, and a Technical Data PM building an analytics platform at a Silicon Valley Series B startup.
I have experienced the pain points enterprise data teams face and have seen firsthand how early stage data companies struggle to turn strong technology into real adoption.
I believe in content that educates first and sells second. As a self described data tech hipster obsessed with new tools and open source software, my approach focuses on understanding real developer pain points and creating content that shortens the path from interest to adoption.